The Herald Bulletin

Evening Update

Local Business

November 22, 2013

Hoosier Park sets a new stage for concerts

ANDERSON, Ind. — The concerts are going to get a lot bigger at Hoosier Park Racing & Casino, which has doubled the size of its indoor Terrace Showroom.

The venue gets a full-fledged unveiling Saturday night with a sold-out concert by musician Bret Michaels of Poison and “Celebrity Apprentice” fame.

Hoosier Park put nine months and $4 million into its Finish Line project that includes the new concert setting, a renovation of the first level of the grandstand and clubhouse, e-terminals for race wagering and a family-friendly first-level “fun zone.”

But it is the indoor concert remodeling that will set a new atmosphere for music fans, Hoosier Park representatives said.

As many patrons will recall, Hoosier Park previously held indoor concerts on the south end of the racing side of the facility. Crews would convert the Homestretch Steakhouse into concert seating for 600 ticketholders.

The remodeled all-indoor venue will seat 1,200 and offers seating that runs from the Homestretch restaurant across most of the racing grandstand.

Many of the new amenities are based on patrons’ comments.

“Over the past five years, Hoosier Park guests have been giving us suggestions for a new indoor venue,” Jahnae Erpenbach, vice president and general manager of gaming at Hoosier Park, said during a tour of the facility. "All the lessons we learned when we first turned this into a showroom were valuable."

Among the new components:

— Fourteen “suites” have been added, each accommodating four to six people with a couch, two cushioned chairs and two ottomans. The suites are just below the Pegasus bar.

— A curtain that blocks passers-by on the track side so the Pegasus bar can be part of the concert setting.

— Seats are more central to the stage and range from the suites to a dining-and-concert setting to general admission.

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