The Herald Bulletin

Morning Update

Local Business

April 29, 2013

Autoworld earns women’s choice award

ANDERSON, Ind. — Anderson’s Myers Autoworld is a hit with the ladies.

That’s according to Women Certified, an independent U.S. company, which recently recognized the dealership with a Women’s Choice Award for Outstanding Customer Experience. According to its poll, over 95 percent of women said they would highly recommend Autoworld to their family and friends.

“This is a tremendous honor and testament to the dedication of our Autoworld sales and service teams, who share my passion to provide exceptional care and service to all of our clients,” said Autoworld President Mary Jamerson.

While she said the dealership caters to all its customers, it makes an effort to reach out to female drivers, offering a “woman-to-woman” page on its website and sales and service crew members who are tuned in to women’s specific wants.

“Women represent more than half of new vehicle purchases,” Jamerson said, “And we strive to simplify the process, earn their confidence, and be the top choice for all of their automotive needs. We sincerely hope this award serves as additional affirmation and peace of mind for them.”

The top 36 dealerships in the country were recognized in the national newspaper, USA Today. Autoworld was the only one in Indiana.

Find Baylee Pulliam on Facebook and on Twitter @BayleeNPulliam, or call 648-4250.

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