The Herald Bulletin

Morning Update

Columns

June 7, 2014

Howard Hewitt: Summertime is dry Rosé wine time

If you could be a super hero, mythical character or fictional leader, who would you choose?

Superman? A Mutant Ninja Turtle? Or maybe Jean ValJean?

I'd be the Pied Piper! No, not the Middle Ages Pied Piper of Germany, who allegedly led children away from villages. Nor would I be the Pied Pier of 16th Century Germany who might have led rats from infested Dorfs! (small villages)

I'd be the Pied Piper of Provence, France, and lead you to dry, French Rosé wine.

One of the many great things about dry Rosé is that it can be made from different grapes and it's produced all around the world. You can enjoy Cabernet, Malbec, Chambourcin, and Sangiovese Rosé.

Oregon's Rosé of Pinot Noir and Provence Rosé tops them all for my palate. Every summer, for the past several years, I've written about Southern France's famous salmon-pink wine. It excites me every May and delights me in June and July.

And it's good news to report how other U.S. wine drinkers are in agreement. Provence Rosé wine sales continue to explode. French Provence Rosé exports went up an astounding 40 percent last year in volume and value. Astounding just too big a word or too much hyperbole for you? Measure the word's use against the 2012 statistical report from the Provence Wine Council which reported a 41 percent increase two years ago and 62 percent jump in 2011.

“Exports of Provence Rosé to the United States show no signs of slowing down, and neither does consumer demand for rosé from Provence, the gold standard,” said Julie Peterson, in press materials, of the CIVP/Provence Wine Council’s U.S. trade office. “With these increased volumes flowing into the country, American consumers are also finding a wider variety of flavor profiles from producers across Provence.”

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