So what happened to the hair tonic market? The Beatles.
Aerosol shave creams, starting with Rise, revolutionized the shaving cream industry. Before that, Burma Shave, famous for its roadside signs (“If harmony/Is what you crave,/Then get a tuba/ – Burma Shave”), led the market with its brushless shave cream, which you squeezed out of a tube instead of whipping it up with a brush.
In the automotive field, long before the Mini-Cooper and the latest generation of subcompacts, there was the Crosley automobile, assembled in Richmond and Marion. It was discontinued in 1952. And the Nash Metropolitan, made from 1954 to 1962. But gas was cheap in those days and their popularity waned.
When I first moved to Indiana in 1951, local beer favorites were Champagne Velvet, made in Terre Haute; Falls City, made in Louisville; and Burger and Hudepohl, made in Cincinnati. Interestingly, I understand these adult beverages have made a comeback.
Commercial markets change with the times. But nostalgia lasts a lifetime.
Jim Bailey’s reflections on Anderson’s past appear on Sunday. His regular column appears on Thursday. He can be reached by email at firstname.lastname@example.org.