The Herald Bulletin

Overnight Update

Local News

January 26, 2013

Poised for the big time

Local company Coeus's Monofoil product already used at Disney World

ANDERSON, Ind. — Nate Richardson’s kids haven’t been sick in four years.

That’s because his house is “Monofoil clean,” he says.

Monofoil, registered with the Environmental Protection Agency, prevents the reproduction of icky things like staph, E. coli, MRSA, H1N1, fungi and black mold. It gets its name because, under a microscope, the molecule resembles a fencing foil.

The difference between it and other similar products is “durability,” Richardson said, since it can stay on surfaces for weeks, months and even years.

Richardson, a disabled veteran, and business partner Dave Parker sell it through their company, Coeus Technologies — that’s “Coeus,” like the Greek Titan.

The pair, both transplants from Bloomington, worked closely with Anderson University’s Dr. Scott Kennedy to develop a product “which could revolutionize the way people view how products, people and spaces are protected against harmful microbes,” Richardson said.

About five years ago, Coeus was just Parker and Richardson, in a 400-square-foot office in the Flagship main building.

It’s since expanded to Accelerator Building Two, a 40,000 square-foot facility in the Flagship business park, with six direct employees and more than 100 sales people throughout the country.

“In the next three to five years, (Monofoil) will be like Clorox,” Richardson said. “We’ll be a household name.”

He said the company is well on its way — Ultra 7 is already available at Lowe’s stores, Richardson said.

To market Monofoil commercially, they’ve added snazzy labels and introduced an array of package sizes. To make it more affordable, they also offer it with different longevity spans.

They’ve secured some pretty big clients — for example, the Indiana Pacers and Disney World.

“We worked with a local distributor, Flexpac,” to get the Pacers, Richardson said. “We were able to show the multiple benefits of MonoFoil for their team.”

He said Disney World officials decided to use Monofoil “once they saw the spectacular results, drastically reduced labor cost, reduction in harmful chemicals, and positive feedback from their customers from the results.”

Last week, Coeus released a statement that manufacturing would be moved to the Flagship, adding about 16 jobs. Most of the company’s bottling, packaging and delivery are currently outsourced to Illinois and Wisconsin.

The move to the Flagship could happen as early as mid-May, Richardson said, at which time the company could produce between 3.5 and 5 million gallons of its products a year.

That announcement came on the heels of two others made at the Flagship, including the grand opening of Honda parts supplier Greenville Technology Inc., and one from Keihin North America, saying it would consolidate its national headquarters to Anderson. Economic foundation

The fact Coeus is local and — at the moment — smaller than both those companies is important, said Flagship CEO Chuck Staley.

Homegrown companies such as Coeus, “will always continue to support the foundation of a diversified and stable economy,” he said. “The fact is, we need both large and small companies to reach our goals.”

DeWayne Landwehr, Coeus’ chief financial officer, said “Anderson’s seen what happens when you rely too heavily on one” business.

For example, when General Motors, a one-time major employer in Madison County, closed its last Anderson subsidiary, it was “devastating,” he said.

The city has been using its incentive dollars to boost business. Both Keihin and GTI received assistance from the city’s Tax Increment Financing funds, and Coeus got $75,000.

Anderson economic development head Greg Winkler said the city decides how to allocate its incentive dollars based on factors such as “number of jobs, the type of jobs, the amount of payroll, the investment in equipment and real property on which the company will be paying taxes for years to come,” and potential growth.

He said the city could have secured three more companies this year, if it were willing to invest more, but it “passed as the risk and cost outweighed” the return.

Richardson said those dollars were a big part of why Coeus stayed in Anderson to expand.

“The revamped and reinvigorated strategies that are happening at the city government level will surely attract more businesses to Anderson,” he said.

Find Baylee Pulliam on Facebook, on Twitter @BayleeNPulliam or call 648-4250.

Text Only
Local News
  • NWS - HB0417 - Sperry Funeral - 10.jpg Family, friends bid farewell to Jesse Sperry

    The fussing of 10-day-old Autumn Marie Sperry seemed to coincide with the beginning of the funeral service for her father, Jesse Sperry, whose body rested just a few feet away. More than 200 friends and family members gathered at Edgewood Baptist Church this afternoon to pay their respects to Jesse, who was killed April 6 in a traffic accident on Indiana 32.

    April 16, 2014 2 Photos

  • NWS - HB0417 - mother arrest - JC 5.JPG Police: Woman brings handgun to school

    An Anderson woman said she forgot she was carrying a gun Wednesday when she went to St. Mary’s School to meet with a principal and discuss a threat made against her son.

    April 16, 2014 2 Photos

  • AU students giving back to community

    For the past five years Anderson University students have been sprucing up the city through the Operation Foundation program.

    April 16, 2014

  • Former Indy radio personality accused of defrauding family members in Madison County A former Indianapolis radio personality was arrested Monday, suspected of stealing the identities of four Madison County family members over a four-year span.

    April 16, 2014

  • Dog owners invited to Easter egg hunt McCulloch Park will be going to the dogs on Saturday. Residents are invited to join in for the Easter egg hunt specifically for canines and their human companions.

    April 16, 2014

  • Arrest Log: April 17 Arrests made by Madison County law enforcement on Tuesday and Wednesday, based on Madison County Jail records.

    April 16, 2014

  • Arrest Log: April 16 Arrests made by Madison County law enforcement on Monday and Tuesday, based on Madison County Jail records.

    April 16, 2014

  • What's Where: April 16 Local meetings and activities are scheduled for Wednesday, April 16.

    April 16, 2014

  • Free skin cancer screenings offered During May, when Skin Cancer Awareness Month is observed, two skin cancer screenings are being planned on the St. Vincent Anderson Regional Hospital campus.

    April 16, 2014

  • Local Briefs: April 16 A compilation of local and state news as published in the Wednesday edition of The Herald Bulletin.

    April 16, 2014

March Staff Photos

Buy and browse more photos from The Herald Bulletin

More Resources from The Herald Bulletin
Auto Industry Book
Hyperlocal Search
Premier Guide
Find a business

Walking Fingers
Maps, Menus, Store hours, Coupons, and more...
Premier Guide